m+heal

ABOUT

WHO WE ARE

The biotechnology startup MPLUSHEAL was founded in 2024 at Entertech/Istanbul Teknokent in İstanbul, with the support of the TÜBİTAK 1812 Entrepreneurship Support Program (BIGG). Our mission is to harness the potential of human hair and convert it into valuable products. Further, we aim to be a biomaterial company focused on obtaining, producing, and creating products based on human hair keratin for use in various fields including biotechnological applications, regenerative medicine, tissue engineering, trauma care, various tissue adhesives, and cell culture tools.
Chemistry

Obtaining "Keratin" biomaterial as a result of upcycling human hair waste with different chemical techniques.

Biomaterial

We acquire human hair keratin as a "Biomaterial" through our patented method and manufacture it for its various potential applications.

Biocompatibility

Our low molecular weight water-soluble keratin preserves the chemical and biological characteristics of the native protein, offering a natural, biocompatible, and bioeffective solution.

Sustainability

We convert human hair waste into added value through sustainable management practices.

TIME TO GET STARTED

Introducing the "Gold Standard" in Human Hair-Based Keratin Biomaterials

As societies evolve, there’s a concerted effort from academia and industry towards utilizing renewable resources. Human hair has emerged as a focal point of research due to its abundance and rich keratin content (constituting 65-95% of hair). With a rapid growth rate of approximately 12.7 mm per month and adults capable of producing 80-100 g of hair annually, global hair production has surged since 2010, reaching 300,000 tons per year, an increase of about 10,000 tons annually. However, the effective utilization of hair remains low. While some is employed in wigs, decorative items, and concrete additives, a significant portion is either incinerated or discarded, leading to environmental pollution and resource wastage. Extracting and utilizing keratin from hair could transform it into a valuable resource, opening avenues for applications like hair extensions.